Travis Kalanick’s investment fund name has a funny double meaning

Image: GDT/Getty

Ousted Uber CEO Travis Kalanick is roaring back into the spotlight with a big announcement, and it’s all about taking a piss at a truckers’ rest stop. 

Oh, wait, no it isn’t. It just that the new investment fund he unveiled Wednesday on Twitter just so happens to share its name with the CB code truckers use to describe taking a badly needed bathroom break. 

“Today I’m announcing the creation of a fund called 10100 (pronounced ‘ten-one-hundred’), home to my passions, investments, ideas and big bets,” he wrote in the statement

What he failed to mention was that 10-100 is already associated with a so-called big idea: the need to pee. 

A quick visit to The Truckers Place, “an information site for many of the Truckers needs,” shows that 10-100 stands for “bathroom break.” 

And that’s not a one-off. The website Truck Road Service says the same thing, noting that the code 10-100 represents the “need to go to bathroom.”

Yes, surely this was unintentional on Kalanick’s part — he very well could have intended 10100 as a reference to his childhood home address. However, it’s worth noting that he is notoriously fond of not-funny “jokes” (think “Boober“).

But maybe, just maybe, this is the perfect name for Kalanick’s new venture. After all, it would make sense for him to want to leave his shit behind him. 

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